Here you can find continuous updates of different methods, models, case studies, teachings, discussions on international marketing which can help you in updating your current knowledge on international marketing sector in depth.
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Tuesday, August 23, 2011
Saturday, August 20, 2011
Wednesday, August 17, 2011
schedule for quiz, article summary and term paper presentations.......for any queries contact proff.rama rao
16th session – quiz 2
20th session – article summary submission
21st session – term paper review presentations
Topic presentations from the following chapters ( refer international marketing text book for the related topics)- starting from the 15th session which is evaluated as “quiz three” for 5 marks
- Team 1(15th session) – assessing global market opportunities (developed markets) - chapter 3&4
- Team 2(16th session) – assessing global market opportunities (emerging markets) - chapter 3&4
- Team3 (17th session)- product innovation and adaptation for consumers and businesses
- Team4 (18th session)- services innovation and adaptation for consumers and businesses
- Team5 (19th session) – integrated market- sales promotion and advertising
- Team6 (20th session) - sales management issues and personal selling in international countries
- Team7 (22nd session) - channels- chap 14
- Team8 (23rd session) - planning and organization- chap 9and 10
Starting from session 15.
Term paper topics to be submitted by 19th august, kindly give your respective topic name to uday or post in the blog
Term paper topics to be submitted by 19th august, kindly give your respective topic name to uday or post in the blog
Tuesday, August 16, 2011
Monday, August 8, 2011
Tuesday, August 2, 2011
Wednesday, July 20, 2011
International Marketing Term Paper Teams
Team - 1
1. Naveen Reddy- 102272. Vamsi.N - 10126
3. Manojit Roy - 10225
4. Srinivas Rao - 10321
5. Siva Kumar - 10312
Team - 2( topic- child labour)
1. Manisha.T - 10125
2. Shalini - 10343
3. Goldie Priyanka - 10226
4. Kalyani - 10118
5. Sonam - 10245
Team - 3
1. T.uday - 10145
2. Hemanth - 10153
3. P.Thaneesh - 10231
4. T.Madhav - 10140
5. Naveen.P - 10336
Team - 4
1. T.Prasanna Kumar - 10308
2. Sreebhushan - 10320
3. Satheesh Chandra - 10241
4. Deepak.K - 10210
5. Nithin. p - 10129
Team -5( international advertising )
1. Rohit .A - 10102
2. Aravind.S - 10137
3. Nitheesh . K - 10119
4. harsha Kalyan - 10115
5. Yuvraj Yadav - 10127
Team - 6 (topic - assessing global market oppurtunities)
1. Lakshman.R.L.V - 10338
2. Karthil - 10252
3. Monica - 10352
4. Sravya - 10111
5. Kiran Jyothi - 10221
Team - 7
1. Rudhira.K - 10340
2. Asha.N - 10305
3. Nirmala.A.L - 10302
4. Ajay - 10253
5. Chaitanya.M.K - 10222
Team -8
1. K.Abhiram - 10116
2. Ramana Reddy - 10120
3. Sai charan.K - 10237
4. Rajesh.J - 10135
5. Parimal Raj - 10234
Thursday, July 14, 2011
what is international marketing ?
International Marketing is simply marketing to people or companies outside of your own domestic market.international marketing involves the firm in making one or more marketing mix decisions across national boundaries. At its most complex level, it involves the firm in establishing manufacturing facilities overseas and coordinating marketing strategies across the globe.
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