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Wednesday, August 17, 2011

schedule for quiz, article summary and term paper presentations.......for any queries contact proff.rama rao


16th session – quiz 2
20th session – article summary submission
21st session – term paper review presentations




Topic presentations from the following chapters ( refer  international marketing text book for the related topics)- starting from the 15th session which is evaluated as “quiz three” for 5 marks



  • Team 1(15th session) – assessing global market opportunities (developed markets) - chapter 3&4
  • Team 2(16th session) – assessing global market opportunities (emerging markets) - chapter 3&4
  • Team3 (17th session)- product innovation and adaptation for consumers and businesses
  • Team4 (18th  session)- services innovation and adaptation for consumers and businesses
  • Team5 (19th session) – integrated market- sales promotion and advertising
  • Team6 (20th session) - sales management issues and personal selling in international countries
  • Team7 (22nd session) - channels- chap 14
  • Team8 (23rd session) - planning and organization- chap 9and 10
Starting from session 15.


Term paper topics to be submitted by 19th august, kindly give your respective topic name to uday or post in the blog